We have been taught to evaluate our circumstances with the 5 W’s: who, what, when, where, and why. Our intentions are in the right place for asking these questions. But oftentimes the order of operations for answering these questions is misprioritized. When starting with the who, when, and where we can get ourselves into a cloud of confusion before getting to what and why. I believe before starting a project, professional or personal, you should always first find your why. Your why, not only can be a catalyst to begin your tasks but also can be a motivating factor as you gain momentum or even lose focus. Also, once you establish your why, then the other questions can become much easier to answer.
Let’s apply this process to a professional project. For example, you have a desire to start a not-for-profit business. There are a million steps that you have to take in order to bring this idea to fruition. But by asking yourself why this nonprofit is important to you and why your idea fills a need, you are building the foundation on which the entire business will stand during development. And once you are operational, you can revisit your why to evaluate your effectiveness and create new goals. You can communicate your why to potential donors as well as your board and staff that will be running your operations. No matter what phase you are in, your why will help galvanize your efforts.
Writing a book? First find your why.
Need to lose weight? First find your why.
Considering a career change? First find your why.
No matter what idea or goal you have in the forefront of your mind, dig deeper and really figure out why before taking action.
I began writing this blog, AM OM: Start your day light, with my why as a motivating force. I wish to offer encouraging messages that can provide positive fuel for your day. Please share with others if you find any of the messages insightful or helpful.
Infinite Light



